SHAREHOLDER CONTACT INFORMATION

Jack H. Webb
Chairman, President and CEO, Alliance Financial Corporation
President and CEO, Alliance Bank, N.A.
120 Madison Street
18th Floor
Syracuse, NY 13202
(315) 475-6703
jwebb@alliancebankna.com

J. Daniel Mohr
Executive Vice President and CFO, Alliance Financial Corporation
Executive Vice President and CFO, Alliance Bank, N.A.
120 Madison Street
18th Floor
Syracuse, NY 13202
(315) 475-4478
dmohr@alliancebankna.com

Joseph M. Russo (for press and investor relations inquiries)
Senior Vice President, Marketing and Investor Relations
120 Madison Street
18th Floor
Syracuse, NY 13202
(315) 475-6710
jrusso@alliancebankna.com

Judy A. Schultz
Secretary of the Corporation
120 Madison Street
18th Floor
Syracuse, NY 13202
(315) 475-6703
jschultz@alliancebankna.com